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Initially called BackRub, the startup grew into one of the world's most valuable and influential companies, Google.

While he pursued a series of ventures, including an ill-fated chain of massage emporiums called the Great American Backrub Store, his most successful business was the Learning Annex.

We can only wonder if, in a different world, Larry Page and Sergey Brin would have had taken over the Internet with a search engine called BackRub, or if a singer called Stefani Germanotta would have sold ten million copies of "Bad Romance."

And it was a BackRub — I mean Google — search for Nutella recipes that led me to a magical formula for brownies made solely of Nutella and eggs.

“The whole backrub thing, I didn’t know it was happening until the next day, somebody sent me a picture. I didn’t even feel his hands on me. You probably heard my response. I said either I was really focused or he has really soft hands.”