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It’s so ingrained in the public psyche — everyone is always talking about “I’m going down the rabbit hole” or “red pill, blue pill.”

They could have taken the blue pill and lived in peace but instead they still chose the red pill, he says of Neo and rest, to play the heroes.

On one hand, the little blue pill has undoubtedly helped millions of people struggling with erectile dysfunction and helped erase some of the stigma around it.

The drug, which is often sold as a small, brightly colored blue pill, can look like candy to babies and children.

The concept was first used in the film The Matrix in which Neo, played by Keanu Reeves is offered a choice between a red pill which allows him to question his surroundings, or a blue pill which allows him to continue in a simulated world.