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She said the social network saw safety as a cost centre, lionised a start-up culture where cutting corners was a good thing and said it was “unquestionably” making hate worse.

“I think there is a view inside the company that safety is a cost centre,” she said.

Often viewed as a cost centre to cull, the emphasis on staff as a stakeholder to shield, is a departure for Wall Street and may well be a temporary feature of the coronavirus pandemic.

"Our review of the director general's cost centre indicates that £361,000 has been spent on consultancy fees from 2008-9 with £237,000 of this not having an order," note the authors.

Every show is a different business, every show is a cost centre and is run on a budget.