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For next week’s chart, the key differentiator may be both women’s releases of multiple versions of their albums, on rainbows of vinyl or in digital editions with extra goodies to goose fans’ interest.

Local issues have instead served more of a differentiator among the candidates competing for second place, rather than part of a winning strategy.

But “Love Has Won” has one dazzling and bizarre differentiator from those: its followers’ universal connection through the spirit of Robin Williams.

Yormark said the partnership is a differentiator for the Big 12 because of the wrestling organization’s 150 million social media followers.

"Our predictive models, as well as the grain purchasing strategy, are a competitive differentiator for BRF and are proving to be highly efficient," he added.