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“My family and I are fired up to engrain ourselves in this community, build relationships with our players, and hit the recruiting trail. This is a special place with special people and a football program with a storied tradition.”

“Digital redlining may simply engrain old forms of discrimination,” he said.

This kind of commitment, after a while, will engrain your company with that school and open up employment opportunities that will benefit not only your business but students who otherwise would never have had the chance.

And, having watched sparring partners flail, fail and fold in competition, he works to engrain his skills as second nature — a bulwark against loss of nerve in himself.

It’s a hands-on approach to platform-building with an explicitly prosocial bent — Abovitz imagines releasing a “young person’s primer to being a good Magic Leaper” to engrain mixed reality etiquette in kids.