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Its focus will for now on be on its international water brands, Perrier, S.Pellegrino and Acqua Panna, as well as high-margin premium and functional water brands, it said.

U.S. sales of flavored, sparkling and functional water - water with added vitamins and minerals - rose 8% last year to represent 30% of the U.S. bottled water market, outpacing the overall market which grew 3.6%, said Euromonitor International.

He adds: "Kara Goldin had the foresight and drive to recognise the long-term potential for flavoured, functional water."

But this may underestimate the size of the problem, since some indigenous communities, such as Six Nations, have a functional water plant but no workable plumbing.

Governments levy taxes on businesses and residents, pool that money, and use it to fund services that benefit all: P police and fire protection, satisfactory roads, parks, trash pickup, functional water and sewer systems.