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Raw, it has a crisp bite, with a licorice flavor that is somewhere between anise and the effervescence of a lemon-lime soda: refreshing, cool, neutralizing.

They would identify the smell of bananas, garlic, licorice, fish and so on, while the researchers took recordings of the activity of individual neurons in their piriform cortex and medial temporal lobe.

The concoction was flavored with honey, sesame seeds, pine nuts, licorice and grapes, which were commonly used to make the beverage look like blood.

The company initially began as a small family licorice business and has since branched out into several varieties of confections.

Originated and distilled in the city, its strong taste — with notes of rubber bands, licorice and grapefruit — makes it something of a rite passage among local drinkers.