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“If it’s a deepfake scam, you’ll often notice subtle irregularities like lip-sync mismatch, unnatural pauses while speaking and weird facial movements. You can catch these by analyzing the video frame by frame,” he said.

In a scheme devised by German producer Frank Farian, they lip-synced to music recorded by other, less telegenic artists.

Now, on Instagram, TikTok and YouTube, they perform lip-sync music videos, share their outfits and post daily life or travel vlogs.

On a Saturday night at North Hollywood’s Club Cobra, a drag queen dressed as Miley Cyrus lip-synced to “Zombie” by the Cranberries, with Halloween decor and disco balls dangling from the ceiling.

The video, an austere affair with the band lip-syncing in front of a white background, became ubiquitous; “1984” became the first Van Halen record to reach No. 1 on Billboard’s album chart.