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What’s gonna prove to me that the album is successful or not isn’t whether it makes a splash or if it’s on-trend of off-trend.

Tarlov does not actually fit in any of these categories—nor, as much as it might be suggested by her chipper social media profile, upscale Manhattan biography, and on-trend glasses, does she seem to be an aspiring influencer or cultural personality in the Meghan McCain mode.

“We listened to more than 30,000 guests about what they wanted from Panera, and are focusing next on the broad array of beverages we know our guests desire — ranging from exciting, on-trend flavors, to low sugar and low-caffeine options,” the spokesperson said.

“A younger, more on-trend figure might be more exciting, but could lack the awareness of these well-established characters,” he said.

Shein’s core business is low-cost, on-trend clothing, marketed toward younger shoppers.