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Rule changes introduced by the telecoms regulator this year mean that mobile and broadband providers must now tell customers "in pounds and pence" about any price rises, as well as when they occur.

In new deals from Friday, before somebody agrees to a contract, providers must tell them "in pounds and pence" about any price rises, as well as when they will occur.

Now the "political strategy comes first" with Sir Keir's announcements this week, "then the pounds and pence" I'm told, with the agreement of Rachel Reeves.

In pounds and pence, it suggests that the standard allowance of universal credit, for a single person aged under 25, will go up by £5.30 a month to about £317.

Announcing the move on social media, he said: "20 pence for a Freddo is too much, especially in a cost of living crisis".